|
BENEFITS OF SELECTION
Being selected by
Oxford Research Group gives your company a
unique opportunity to…
Attract New
Customers:
Numerous marketing methods can be implemented to attract and
retain new customers.
Ad Copy – Using the ad with
potential clients is a great method of enhancing your image
and adding credibility.
Target Marketing – Using
'The Most
Reliable'™ or 'The Most
Affordable'™ logo in targeted publications, brochures, or
your web site.
Direct Mail – Sending mailers
to potential clients announcing your company's selection
to the list.
Drive Repeat
Business:
Statistically, it costs 5 times more to attract a new
customer than it does to retain a current customer.
Therefore, it makes economic sense to promote your selection
to
'The Most Reliable'™
or 'The Most Affordable'™ list to your existing customer base.
Reminding your customers of their good judgment in choosing
your firm is a great way to generate repeat business.
Stimulate
Referrals:
Marketing your company to your existing network is an
effective way of announcing your selection to
'The Most Reliable'™
or 'The Most Affordable'™ list. Your customers and your
vendors will be pleased to know they've chosen a reputable entity to transact
their business with, and will be more inclined to refer new
clients in your direction. Independent research is an
invaluable tool in any market.
Penetrate New
Markets:
Launching and dominating a new market can cost thousands of
dollars, and take many years. Establishing your unique
selling proposition is key. Promoting your selection
to
'The Most Reliable'™
or 'The Most Affordable'™ list will give your company
immediate leverage over your competition, and help in
the branding of your trade name.
Distinguish
Yourself:
Every new customer asks themselves - Why should I do
business with this company over their competition?
Independent research such as your selection to
'The Most Reliable'™
or 'The Most Affordable'™ list will give your company a clear advantage
over any competition.
|
